It’s no longer a matter of “if,” but “when” a real world threat will compromise your business data. Will you be ready?
The cost of a few hours of downtime, never mind days or weeks, can be devastating for a business. When a business is down, customers cannot make purchases or access account information. Employees can’t work. The lost revenue adds up quickly. There was a time when taking days of weeks to recover didn’t have the lasting impact it does now. Tape backups that required physical transportation were reliable enough for the time. But in 2019, businesses can’t wait weeks or even days to get moving again. In today’s world, downtime is no longer acceptable. The good news: ReadTech’s Busineses Continuity Disater Recovery (BCDR) solutions eliminate downtime. Companies that don’t make BCDR implementation a priority are just asking for trouble.
From server failure and power outages to cyber threats, downtime can be caused by a number of factors. As ransomware continues to attack businesses everywhere, the average ransom requested was ~$4,300, and the cost of downtime from an attack was 10X greater at ~$46,800.
These are figures no company can afford. Think about the number of employees affected by a disaster, their wages, the associated overhead costs and the revenue lost because of the disaster and add it all up for every hour of downtime. Add to that the negative impact of a downtime incident on a company’s reputation (i.e. loss of trust and/or business) and you’ve got a significant blow to the bottom line on your hands.